WILD FREEBORN’S “SMALL BUSINESS” IS “GETTING THE BUSINESS” DUE TO THE “FAIRNESS FACTOR”…
Wild Freeborn, an eight-year old Girl Scout from Asheville, NC, had a great idea to help “stimulate” sales of Girl Scout cookies so she could send her entire troop to summer camp. What a nice gesture. She learned that she’d have to sell 12,000 boxes in order to accomplish this. Working toward that goal, she did what every good small business person does—she advertised. She posted a video “commercial” on YouTube, and as she had hoped, the sales started coming in.
What a smart, little entrepreneur! Look at the positives: she’ll be safely at home instead of being approached by strangers outside; it’s teaching her the fundamentals of working hard for what she wants; it’s teaching her responsibility; and she’s learning to be charitable. I was quite impressed with this little girl and her smart business sense.
Unfortunately, the Scouting officials saw it differently. They told her to remove the video after she scored about 700 orders, citing “it violated a ban on Internet sales”…the “Fairness Factor” hard at work.
The Girl Scouts of the USA spokeswoman, Denise Pesich, also pulled the plug on Freeborn’s brainstorm saying that the organization wants to “ensure fairness” for all girls, and the policy is to protect the girls’ safety.
First of all, that “fairness to all” is a bunch of crap. In the real world, there are winners, there are losers, there are rich people and there are poor people. The American Dream is attained by working hard to reap the rewards, thus making a better living for you and your family. This nation wasn’t built on the foundation that hard working people have to give it up for others less deserving by spreading the wealth around, but this is what it’s becoming. This is what Obama wants…take from the wealthy and give to the poor, destroying that entrepreneurial spirit in the process. Also, if Pesich really wanted to protect the girls’ safety, she would have recognized that promoting online sales would be protecting them more than subjecting them to approaching strangers on the street to sell cookies.
Freeborn started this venture armed with a good idea, a “$0” budget, and a free video commercial posted on YouTube, which increased her sales, and she almost reached her goal, but she was knocked down by the “Fairness Factor”. Boy, the CEOs out there need to emulate this little gem—mainly because she seems to have a much better business sense than they do. They could also have learned a valuable lesson…that sometimes it’s much better to give than to receive. She could also clue them in on how to increase sales while adhering to a tight budget; something they’re not well-versed at. After all, they were all failing even when the economy was doing well. Freeborn was selling Girl Scout cookies—something that’s not even a necessity—and people were buying them. Add to that the fact that we’re in a severe recession, and you’ve got yourself quite a good little entrepreneur.
Freeborn told NBC’s "Today" show on Friday that she and her Web designer father, Bryan, had honorable intentions and took orders only from their hometown of Asheville. Her father says the ad was just promoting the cookies, so he thought it was OK. It was a brilliant idea! I’m wondering if the Scouting officials would have been this quick to judge if this had been a black Girl Scout.
Looking at the bigger picture, here is a prime example of fairness run amok. If all businesses were held back from reaching their highest potential because of the “risk” of offending other less-performing businesses, there would be no business growth at all in this country. There would be no incentive to work hard knowing you’ll be forced to downsize your growth potential so other businesses can have a chance to “catch up”. What’s wrong with encouraging weak businesses to emulate strong companies? Whatever happened to the entrepreneurial spirit in this country? No longer can you work toward a goal and reap the rewards. Those rewards have to be denied or altered because “it’s not fair” to others who don’t work as hard as you had to. You are knocked off the ladder to success to make it fair for everyone—this is the “Fairness Factor” that we have today, and it’s preposterous.
This is proving my point from a previous post, that if Obama put all that stimulus money into small businesses instead of the big conglomerates, they would have stimulated the economy in a very positive way, but he made the wrong call, and the stock market is echoing that sentiment. I guess that’s the way the cookie crumbles…